January 21, 2006
logical fallacy in tag body spray commercials
the commercials for tag body spray contain a blatant and hilarious faulty cause-effect fallacy. the fallacy is if you wear tag body spray, beautiful women will be very strongly attracted to you. in one of the ads, a guy puts tag on before picking up his date at her parent’s house. when the girl’s mom answers the door and smells the boy, she becomes attracted to him and makes a pass at him. in another commercial a guy wearing tag is attacked by a female wrestler, and there is also a commercial where a guy is mobbed by chicks in a grocery store. these commercials end with a warning that says something to the effect of the makers of tag body spray cannot be held liable if any injuries occur while wearing tag in the vicinity of female wrestler, etc. if the argument of these commercials is you should buy tag, then the effect of the fallacy on the argument is it says if you buy this product, you will get laid more.